Privacy Policy
Last updated: 18 September 2026
Premium Bed Manufacturing respects your privacy and is committed to protecting the personal information that you provide to us.
This Privacy Policy explains how we collect, use, store and protect personal information when you visit our website, communicate with us, purchase our products, use our online services or participate in our referral and promotional programmes.
We process personal information in accordance with applicable South African data protection laws, including the Protection of Personal Information Act 4 of 2013 (POPIA).
1. Information We May Collect
Depending on how you interact with Premium Bed Manufacturing, we may collect information such as:
- Your name and surname
- Email address
- Telephone and WhatsApp number
- Physical, delivery or billing address
- Town, city or location
- Product interests and enquiries
- Order and purchase information
- Website account information
- Information submitted through our contact, quotation, factory visit, referral or other website forms
- Communication preferences and marketing consent
- Referral information provided through our customer referral programme
- Technical information relating to your use of our website, including IP address, browser information and security-related information
We aim to collect only information that is reasonably necessary for the purpose for which it is required.
2. How We Use Your Information
Premium Bed Manufacturing may use personal information to:
- Respond to enquiries and requests
- Process and fulfil orders
- Arrange deliveries or collections
- Provide quotations and customer support
- Manage customer accounts
- Issue referral discount coupons
- Administer our customer referral programme
- Communicate with customers through email, telephone or WhatsApp
- Send promotions, specials or product updates where appropriate consent has been obtained
- Improve our website, products and customer service
- Prevent fraud, spam and misuse of our website
- Maintain business and transaction records
- Comply with legal and regulatory obligations
3. Customer Referral Programme
Premium Bed Manufacturing may operate referral programmes that allow an existing customer to provide the name and contact details of a friend, family member or colleague.
When referral information is provided to us, it may include the referred person’s:
- Name
- WhatsApp or telephone number
- Email address
- Location
We use referral information for the purpose of administering the referral programme and communicating the relevant referral or recommendation where permitted by applicable law and the rules of the communication service being used.
Where a referred person separately chooses to receive Premium Bed specials, promotions or other marketing communications, that preference may be recorded separately.
A person may request that Premium Bed stop contacting them at any time.
4. WhatsApp Communications
Premium Bed Manufacturing uses WhatsApp Business and may use the WhatsApp Business Platform / Cloud API supplied by Meta to communicate with customers.
Our WhatsApp number is:
+27 81 896 8208
WhatsApp communications may include:
- Responses to customer enquiries
- Customer service messages
- Referral notifications
- Order-related communication
- Product information
- Promotions and special offers where the recipient has provided the required permission
Some business-initiated WhatsApp communications may use message templates approved by WhatsApp.
WhatsApp requires businesses to respect user preferences, including requests to stop or block communications.
You may ask us to stop sending WhatsApp communications at any time.
5. Marketing Communications
Premium Bed Manufacturing may send information about products, promotions, sales or special offers by email, telephone, WhatsApp or other electronic communication where this is permitted by law and appropriate consent has been obtained.
Where marketing consent is requested, it will be kept separate where appropriate from consent required to provide a specific service or communication.
You may withdraw your marketing consent or opt out of future marketing communications at any time.
South Africa’s Information Regulator provides specific guidance concerning direct marketing under POPIA.
6. Online Orders and Customer Accounts
When you place an order through our website, we may collect information necessary to:
- Process your order
- Identify you as the purchaser
- Process or verify payment
- Arrange delivery
- Issue invoices or confirmations
- Provide after-sales support
- Manage warranties, returns or refunds
Where you create a customer account, we may retain account and order information so that you can access relevant services and purchase history.
Payment information may be processed by third-party payment service providers. Premium Bed Manufacturing does not necessarily receive or store your complete bank card details.
7. Website Forms
Information submitted through forms on our website is used for the purpose indicated on the relevant form.
This may include:
- Contact enquiries
- Business quotations
- Factory visit or discount enquiries
- Product recommendations
- Referral submissions
- Customer service requests
We may retain form submissions for reasonable business, customer service and record-keeping purposes.
8. Cookies and Website Security
Our website may use cookies and similar technologies required for normal website functionality, e-commerce, security, customer sessions and user preferences.
We also use security technologies such as Google reCAPTCHA to help protect website forms against spam, automated submissions and abuse.
When reCAPTCHA is used, certain technical information may be processed by Google in accordance with Google’s applicable privacy and service terms.
You may control certain cookies through your browser settings, although disabling essential cookies may affect website functionality.
9. Sharing of Personal Information
Premium Bed Manufacturing does not sell personal information.
We may disclose or make personal information available to trusted service providers where reasonably necessary to operate our business, including providers involved in:
- Website hosting and maintenance
- E-commerce services
- Payment processing
- Email delivery
- WhatsApp and messaging services
- Delivery and logistics
- IT and security services
- Professional or regulatory services
Service providers should only process information for legitimate business purposes and subject to applicable contractual, privacy and security requirements.
We may also disclose information where required by law, court order or a lawful request from an authorised regulatory or government authority.
10. Protection of Personal Information
We take reasonable technical and organisational measures to protect personal information against:
- Loss
- Unauthorised access
- Misuse
- Alteration
- Disclosure
- Destruction
Access to personal information is limited to persons and service providers who reasonably require it to perform their duties or provide services.
No internet-based system can guarantee absolute security, but we take reasonable measures appropriate to the nature of the information being processed.
11. How Long We Keep Information
We retain personal information only for as long as reasonably necessary for:
- The purpose for which it was collected
- Customer service and transaction records
- Legal, tax or accounting requirements
- Warranty or contractual obligations
- Fraud prevention
- Dispute resolution
Information that is no longer reasonably required may be deleted, anonymised or securely disposed of, subject to any legal retention requirements.
12. Your Rights
Subject to applicable law, you may request that Premium Bed Manufacturing:
- Confirm whether we hold personal information about you
- Provide access to personal information we hold about you
- Correct inaccurate or outdated information
- Delete information where we are no longer entitled or required to retain it
- Stop certain processing of your information
- Record or honour an objection to direct marketing
- Withdraw consent where processing is based on consent
The Information Regulator encourages organisations to collect only necessary information, maintain its accuracy and implement appropriate security safeguards.
13. Third-Party Services and Links
Our website may contain links to or integrate with services operated by third parties, including Meta/WhatsApp, Google and payment or delivery service providers.
These organisations may process information under their own privacy policies and terms.
Premium Bed Manufacturing is not responsible for the privacy practices of independent third-party websites or services.
14. Children’s Information
Our products and website are intended primarily for adults purchasing beds, mattresses and related products.
We do not knowingly seek to collect personal information directly from children without appropriate authority or consent.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, technology, legal requirements or business practices.
The latest version will be published on this page together with the date it was last updated.
16. Contact Premium Bed Manufacturing
For questions about this Privacy Policy, your personal information or a request relating to your privacy rights, please contact:
Premium Bed Manufacturing
Telephone: 015 493 2001
WhatsApp: +27 81 896 8208
Email: info@premiumbed.co.za
Website: www.premiumbed.co.za
You may also contact the Information Regulator (South Africa) if you believe that your personal information has been processed in a manner that does not comply with POPIA. The Information Regulator is the independent South African body responsible for the protection of personal information and enforcement of POPIA.